Ideas are my thing

And words are how I bring them to life. I got my start in the industry more than 15 years ago, and while copywriting is my jam, it’s leading teams and providing creative direction that really light me up.

Wondering about my experience? You name it, I’ve done it: AI prompt engineering, scripts for TV, radio, and online video, digital, OOH, web, CRM, brand books and style guides, photoshoots, video shoots, creative direction, UX writing, campaign concepts, naming, print, social, POP, and more.

Fun facts

  1. I have a basset hound named Gus and a dachshund named Phoebe. (I like my dogs long and low :)

  2. I’m a dual citizen of the United States and Ireland.

  3. I started a floral design business named after my grandmothers, Betsy & Bobbie.

  4. I love interior design and renovated a cottage in northern Michigan with my husband.

  5. I never met a french fry I didn’t like.